Hi, Mark here – self-taught designer and the founder of a graphic design agency called Superfried. As the name and my background suggest, Superfried is anything but conventional. So I seek forward-thinking organisations, that are seeking unconventional ideas and design solutions.
Launched from a London bedroom in 2007, Superfried now delivers award-winning brand strategy from sunny Manchester. I collaborate with external specialists to provide bespoke solutions for domestic and international clients. I believe this approach delivers the most versatile and cost-effective results.
As a graduate of environmental science, I provide a distinct perspective that aligns seamlessly with the ethos of sustainability-led organisations. A principle shared by Superfried as a proud member of 1% for the Planet.
To deliver effective strategies and creative solutions, client collaboration is key throughout the design process. This is achieved via research, a lot of questions, and even more listening. Only then, can I begin to fully understand and resolve your challenges.
In addition to editorial recognition both online and in print, Superfried has won multiple awards for graphic design, branding, and typography. However, my greatest accolade are the verified reviews from happy clients, without whom this bold Superfried venture would not be possible.
If like Superfried, you want to be different, book a call to discuss how I can help you realise your ambitions. It will be great to chat with you over tea or WiFi.
Awards
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Winner Clutch Spring Global Awards 2024
Business Transformation Award
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Superfried design studio shortlisted for branding in Creativepool Annual 2023
Winner Creativepool Annual 2023
Branding . Bronze Crucial FX
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Superfried design studio shortlisted for branding in Creativepool Annual 2023
Shortlisted Creativepool Annual 2023
Branding Tautenay
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Superfried design studio shortlisted for branding in Creativepool Annual 2022
Shortlisted Creativepool Annual 2022
Branding HiFi
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Superfried design studio shortlisted for branding in Creativepool Annual 2022
Shortlisted Creativepool Annual 2022
Branding Thrive Conservation
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Superfried design studio shortlisted for branding in Creativepool Annual 2022
Shortlisted Creativepool Annual 2022
Branding Branch Housing
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Superfried design studio shortlisted for branding in Creativepool Annual 2022
Shortlisted Creativepool Annual 2022
Branding Transforming Group
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Superfried design studio shortlisted for typography in Creativepool Annual 2022
Shortlisted Creativepool Annual 2022
Typography BLK LTR Revisited
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Superfried awarded top 30 Graphic Design Agency on Design Rush
Top Graphic Design Agencies in Manchester
Design Rush
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https://creativepool.com/top-ranked/design-agencies/
Top 10 – Design Agency
Creativepool Annual 2020
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https://creativepool.com/markrichardson/about
Top 25 – Creative Director
Creativepool Annual 2020
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https://creativepool.com/markrichardson/projects/cp-4-legged-friends
Winner Creativepool Annual 2020
Branding . Bronze 4 legged Friends
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https://creativepool.com/markrichardson/projects/all-we-have-is-now-for-dj-will-clarke
Shortlisted Creativepool Annual 2020
Branding All We Have is Now
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https://19.freshfuture.site/portfolio/tripom
Winner Fresh Future Awards 2019
Branding . Bronze T R I P O M
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https://19.freshfuture.site/portfolio/tripom
Winner Fresh Future Awards 2019
Information + UI . Bronze T R I P O M
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https://19.freshfuture.site/portfolio/shark-conservation-fund
Winner Fresh Future Awards 2019
Branding . Carbon Shark Conservation Fund
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https://19.freshfuture.site/portfolio/elephant-crisis-fund
Winner Fresh Future Awards 2019
Branding . Carbon Elephant Crisis Fund
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https://creativepool.com/markrichardson/projects/leuser-ecosystem-action-fund-leaf-for-samatran-orangutan-society-dicaprio-foundation-
Winner Creativepool Annual 2019
Branding . Bronze L E A F
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https://creativepool.com/markrichardson/projects/dont-let-them-disappear-for-jane-goodall-institute-leonardo-dicaprio-foundation
Shortlisted Creativepool Annual 2019
Branding Don't Let Them Disappear
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https://creativepool.com/markrichardson/projects/dsposal-brand-led-illustration-for-dsposal
Shortlisted Creativepool Annual 2019
Illustration Dsposal
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Winner CV Magazine – Media Innovator Awards 2019
Best Brand Design Studio 2019 - MCR
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Winner CV Magazine Marketing + Design Awards 2019
Leading Specialist in Typography + Design
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https://18.freshfuture.site/portfolio/flex
Winner Fresh Future Awards 2018
Graphic Design . Carbon Flex
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https://18.freshfuture.site/portfolio/psychology-today
Winner Fresh Future Awards 2018
Editorial Design Psychology Today
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https://creativepool.com/markrichardson/about
Top 25 – Influential Creative Directors Creativepool Annual 2018
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https://creativepool.com/superfried/projects/klaws-type-experiment-for-personal-project
Shortlisted Creativepool Annual 2018
Typography Klaws
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https://creativepool.com/superfried/projects/flex-fred-aldous-for-personal-project
Shortlisted Creativepool Annual 2018
Typography Flex
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https://creativepool.com/markrichardson/projects/sf10x10-for-superfried
Shortlisted Creativepool Annual 2018
Typography SF 10x10
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https://creativepool.com/superfried/projects/marbles-typographic-experiment-for-superfried
Winner Creativepool Annual 2017
Typography Marbles
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http://creativepool.com/superfried/projects/blk-ltr-series-for-superfried
Winner Creativepool Annual 2016
Typography BLK LTR
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Fast Company
Winner Print Mag Design Awards 2016
Fast Company World Changing Design Spread
Client reviews – verified by Clutch
Click here for the full reviews.
Click a quote below to view the project.
Wildlife Conservation Network San Francisco
Having a logo that’s both professional and whimsical, but also distinctive and artistic was a tall order, but Superfried were really patient, and they understood what was required to achieve those.
PR + Communications Firm London
As always with Superfried, the quality of the design, particularly the typography is amazing. I have been in the advertising business for 30 years, working on big brands in big agencies. As a design typographer, Superfried is easily in the top three that I have ever worked with.
Thrive Conservation Indonesia
Superfried is an amazingly talented designer and a delight to work with.
Will Clarke Detroit + Bristol
I've worked with Superfried for years now and from working with many designers over the years this team is 100% the best....
Mustard Stockport
Superfried was particularly keen to understand the nature of our business in order to create a relevant brand image. We expected a creative solution to our project and we were not disappointed!
The Apprentice Academy Manchester
They went above and beyond to really understand what we were looking to achieve.
Digital Media Group London
They feel like a part of my team. They truly partner with us, rather than act as a supplier. They are problem solvers, with pride in the work they produce.
Maine London
They are good at what they do and we are a long-standing happy client.
Psychology Today Magazine New York
Mark did a first rate job for our 50th anniversary issue — very responsive to art direction, creative, quick and professional.
T R I P O M London
Mark and his team at Superfried have transformed our brand. His ideas were amazing and I couldn’t be more pleased with Superfried’s work.
Sadler’s Wells London
It was a pleasure to work with Superfried, they were prompt, professional and brought a level of creativity to the project that far exceeded our expectations.
Create VR Los Angeles
Mark is a true creative. Extremely passionate and detail orientated. A pleasure to work with.
Dsposal Manchester
Mark’s beautiful, multi-faceted artwork perfectly captures the Dsposal brand, highlights the complexities of waste and teases the idea of the circular economy. He was a pleasure to work with and a great designer. We will happily use him again.
Northedge Architecture Manchester
We were impressed with the clean and dynamic designs Superfried produced as well as the persistence to push the design without complaint. We weren't an easy client in terms of being unsure about making a decision, but Superfried were open to trying new angles and playing around with ideas we had.
Clients
- Leonardo DiCaprio Foundation
- Jane Goodall Institute
- WasteAid
- Quorn
- Marlow Ingredients
- Wildlife Conservation Network
- One Earth
- Rhino Recovery Fund
- Leuser Ecosystem Action Fund
- Sumatran Orangutan Society
- Quick Response Fund for Nature
- Elephant Crisis Fund
- Shark Conservation Fund
- Thrive Conservation
- Dsposal
- Dance 4 Life
- Restless Development
- Fast Company
- Faber & Faber
- Sadler's Wells
- Psychology Today
- Create Advertising LA
- 72andSunny
- OMD
- PHD
- TRO
- Prophet
- Adalyser
- Create VR
- PUIG
- Have you Heard
- Oliver
- International Herald Tribune
- GunnerCooke
Industry experience
- Charity
- Conservation
- Arts + Culture
- Digital
- Editorial
- Education
- Environment
- Entertainment
- Events
- Fashion
- Media
- Health
- Music
- Non-profit
- Food + Drink
- Retail
- Technology
- Theatre
- Law
- Property
Editorial + opinion
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https://soundcloud.com/arrestallmimics/ep125
The Creative Condition Podcast
Interview with Ben Tallon
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https://www.thelogocreative.co.uk/designer-interview-with-mark-richardson/
The Logo Creative
Editorial interview
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Superfried featured in Computer Arts magazine
Computer Arts Magazine
Featured
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Superfried - Opinion - Computer Arts magazine
Computer Arts Magazine
Opinion – Jun 2015
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Superfried - comment - Computer Arts magazine
Computer Arts Magazine
Opinion – Oct 2015
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Superfried comments in Computer Arts magazine
Computer Arts Magazine
Opinion – May 2016
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Design studio Superfried featured in IdN magazine
IdN Magazine
Featured
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Marbles
PRINT Magazine
Featured
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Creativepool Annual 2016
Judge
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https://thedesignjones.co.uk/episodes/superfried/
The Design Jones
Podcast interview
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https://www.creativebloq.com/features/what-designers-say-vs-what-they-really-mean
Creative Bloq
Opinion – June 2018
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https://www.creativebloq.com/features/10-things-you-should-know-before-becoming-a-designer#06-everybody-thinks-they-can-do-it
Creative Bloq
Opinion – August 2018
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Twofold Magazine
Interview
Exhibitions
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Secret 7" 2020
Secret 7" 2020
Charity exhibition
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Secret 7" 2016
Secret 7" 2016
Charity exhibition
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Secret 7" 2015
Charity exhibition
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Fedrigoni 365 – 2021
Fedrigoni 365 – 2021
Calendar exhibition
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Fedrigoni 366 – 2020
Fedrigoni 366 – 2020
Calendar exhibition
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Fedrigoni 365 – 2019
Fedrigoni 365 – 2019
Calendar exhibition
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Comic Sans for Cancer 2014
Charity exhibition . London
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Show us Your Type London
Show Us Your Type 2013
Typographic exhibition . London
Talks
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10 Top Tips – Mistakes to avoid
Shillington
Manchester
Recognition – online
- Creative Review
- AIGA Eye on Design
- IdN Magazine
- Dezeen
- AdWeek Talent 100
- Behance
- Computer Arts
- Communication Arts
- Eye
- Creative Bloq
- Grafik
- Form Fifty Five
- Creative Agency Showcase
- Typography Served
- Branding Served
- Character Design Served
- Society 6
- Betype
- The Design Jones
- Typostrate
- 36 Days of Type
- The Dots
- Le Manoosh
- Type Worship
- Logo Design Love
- HOW Design
- Taxi
- TypeRoom
- dsgn news
- Rnche
- Slanted
- Shillington
- Logo Designer
- The Logo Creative
- Prolific North
- Design Taxi
- Abduzeedo
- Typography Mania
- North East
- Typographic Posters
- App Design Served
- Typetoken
- Creative Boom
- Designspiration
- Netdiver
- Design Week
- Design and Design
- Transform magazine
Recognition – print
- LosLogos 4
- LosLogos Compass
- LosLogos 6
- Novum
- Computer Arts
- Creativepool Annual 2016
- IdN Magazine
- PRINT Magazine
- Fedrigoni 365 – 2022
- Fedrigoni 365 – 2021
- Fedrigoni 366 – 2020
- Fedrigoni 365 – 2019
- Mate Act Now
- Secret 7" – 2020
- Secret 7" – 2016
- Secret 7" – 2015
- Design and Design vol. 1, 4, 5, 6 and 7
- Every Day is Play
- Typodarium 2013 and 2016
- Novum
- TwoFold magazine
- Comic Sans for Cancer
- Relogo
- Football Crest Index
- Basic Logos
- Basic Identity
- Touch Branding
- Magic Branding 2
- Branding Element 3
- European Graphic Design Portfolio
- International Visual Communication
- Typography – David Choi
- Thnk Cyn
- Thnk Yllw
- Graphic Design 2
- Logo 2
- T-Shirt Design
- Letterhead and Business Cards
- Memovoco
- Little Black Font Book 2